- who is the producer?
- Who is the director/
- At which cinemas is the movie going to be shown?
- Who stars in the film?
- Was This a low budget or high budget film?
- When is this film going to be released?
Tuesday 12 November 2013
IN FEAR
Monday 11 November 2013
Thursday 7 November 2013
Wednesday 6 November 2013
What i learned from making the swede?
What i learned from making the swede?
I learned a lot of things by making a swede,
This includes.....
Being a prosumer: I have learnt that we are both prosumers and consumers because we produced an context to be consumed.
Synergy meaning products promoting each other .
Cross Media Convergence: Two products promoting each other but would not exist without each other.
Convergent Technologies: Used to communicate with audiences, fans.
Global audiences: We can have global audiences and this is because of the internet. This is very helpful to prosumers as they can be seen around all over the globe.
I have also learnt that prosumers in the 21st century are very lucky than the 20th century producers because they have the internet so they can use it to publish their movies and they can communicate with their fans.
I learned a lot of things by making a swede,
This includes.....
Being a prosumer: I have learnt that we are both prosumers and consumers because we produced an context to be consumed.
Synergy meaning products promoting each other .
Cross Media Convergence: Two products promoting each other but would not exist without each other.
Convergent Technologies: Used to communicate with audiences, fans.
Global audiences: We can have global audiences and this is because of the internet. This is very helpful to prosumers as they can be seen around all over the globe.
I have also learnt that prosumers in the 21st century are very lucky than the 20th century producers because they have the internet so they can use it to publish their movies and they can communicate with their fans.
What we learned from making the swede
Prosumer: consumed + produced - 2 way process you have produced content to be consumed on the internet.
synergy- products promote each other/ mutually beneficial.
cross media convergence- like synergy but the products wouldn't exist without each other
e.g adele "Skyfall" song is a specially created media product.
convergent technologies- hugely important for communicating with audiences, gaining a fan base, engaging with fans etc.
Global audiences- we have the evidence!
can only do that because of internet.Due to the internet we are now able to see who is viewing our videos and from what country they are from.In our swede 100% of all our viewers were from the united kingdom which tells us that we did not have global distribution.
film industry has become more democratic because of technology!!!!!!
synergy- products promote each other/ mutually beneficial.
cross media convergence- like synergy but the products wouldn't exist without each other
e.g adele "Skyfall" song is a specially created media product.
convergent technologies- hugely important for communicating with audiences, gaining a fan base, engaging with fans etc.
Global audiences- we have the evidence!
can only do that because of internet.Due to the internet we are now able to see who is viewing our videos and from what country they are from.In our swede 100% of all our viewers were from the united kingdom which tells us that we did not have global distribution.
film industry has become more democratic because of technology!!!!!!
what we have learnt from making a swede? *paranormal activity swede*
firstly i have learnt how to be a consumer this is what i have consumed and produces, it is a two way process, i produced content to be consumed on the Internet. i had to watch paranormal activity and then get some parts from it, then put it together and published it on facebook. we have also learnt how to use synergy this is through the cloths we were wearing such as Nike and Adidas, also through our phones iphones and samsung. on the other hand we haven't used cross media convergence, this is like synergy but the products wouldn't exist without each other. and example of this is Adele skyfall and the movie skyfal. this was a specially made song made for the movie skyfall. we also have learnt about global audience how but having Internet we can have people from all over watching our swede which would give us more views. film industries has become more DEMOCRATIC because of technology.
firstly i have learnt how to be a consumer this is what i have consumed and produces, it is a two way process, i produced content to be consumed on the Internet. i had to watch paranormal activity and then get some parts from it, then put it together and published it on facebook. we have also learnt how to use synergy this is through the cloths we were wearing such as Nike and Adidas, also through our phones iphones and samsung. on the other hand we haven't used cross media convergence, this is like synergy but the products wouldn't exist without each other. and example of this is Adele skyfall and the movie skyfal. this was a specially made song made for the movie skyfall. we also have learnt about global audience how but having Internet we can have people from all over watching our swede which would give us more views. film industries has become more DEMOCRATIC because of technology.
what we have learnt from making our swede:
From making our swede i have learnt that now anyone can be a film producer! We are now all able to be prosumers; this means we can now both produce and consume content from the internet thanks to websites such as 'Youtube' which was only created 8 years ago. This also links with convergent technologies which means we now have digital technologies that have many other technologies in it. e.g: smart phones.
Film industries have become more democratic because of technology. By uploading videos on to sites such as youtube we are now able to access the video from all over the world so we are creating a global audience. this helps with promotion as lots of people can watch this from everywhere and at any time.
Other ways of promotion is cross media convergence, this is when we have products but that would not be created without one another. an example of this is the song 'Skyfall' by Adele, it was only created for the film and would not of been made without it. Similarly, synergy is a form of promoting also. This is products that promote each other, both products would be beneficial as they would both be promoting each other. an example of this is McDonalds happy meals that promote the happy meal but also the film because of the toy inside of it. This is similar to our swede as we would have the same font of out title on the advertisement posters so the logo would be seen around and the audience would be familiar with what film it is.
Overall, now that technology is so advanced anyone can produce a film and be a producer. We now have the technology and the software to do it without the millions of pounds.
Film industries have become more democratic because of technology. By uploading videos on to sites such as youtube we are now able to access the video from all over the world so we are creating a global audience. this helps with promotion as lots of people can watch this from everywhere and at any time.
Other ways of promotion is cross media convergence, this is when we have products but that would not be created without one another. an example of this is the song 'Skyfall' by Adele, it was only created for the film and would not of been made without it. Similarly, synergy is a form of promoting also. This is products that promote each other, both products would be beneficial as they would both be promoting each other. an example of this is McDonalds happy meals that promote the happy meal but also the film because of the toy inside of it. This is similar to our swede as we would have the same font of out title on the advertisement posters so the logo would be seen around and the audience would be familiar with what film it is.
Overall, now that technology is so advanced anyone can produce a film and be a producer. We now have the technology and the software to do it without the millions of pounds.
Tuesday 5 November 2013
Monday 4 November 2013
Thor Website
http://marvel.com/thor
Marvel have created a website for 'Thor' which includes clips, pictures, Information about the cast, a shop which sells merchandise, games and more!
Marvel have created a website for 'Thor' which includes clips, pictures, Information about the cast, a shop which sells merchandise, games and more!
Thor Premiere
The global premiere for 'Marvel's Thor: The Dark World' was at Odeon Leicester Square on October 22, 2013 in London, England. Many of the cast members have arrived to promote the film, including: Natalie Portman (who played Jane Foster), Chris Hemswork (who played Thor) and Tom Hiddleston (who played Loki). Other celebrities such as X-Factor finalists also arrived. Pictures attached.
Wednesday 16 October 2013
Wednesday 9 October 2013
Props used in the swede
In our swede if paranormal activity we used only two props:
- plain white mask
- blanket/cape
We decided to use the two props because we wanted to keep the identity of the ghost a mystery up until the last seen.We also used a mask and cloak to make it clear that there was a ghost in our storyline.
Tuesday 8 October 2013
Selling a Movie and Brand Loyalty
Most cinema tickets are one-off purchases. You don't buy a cinema ticket in the same way as you might buy a particular brand of soft drink, knowing that you will go back to this brand again and again and again (ie you have brand loyalty). You base your decision to buy a ticket on the basis of the marketing you have seen for an individual movie. You might be quite loyal to that brand while it lasts (you might buy a t-shirt, a soundtrack CD and the DVD when it's released), but in most cases, it's a short-lived loyalty. And that's a loyalty that is very expensive to purchase. With each new movie release, a studio has to create a new brand. Studios like genre movies (romantic comedies, horror) that already have a form of brand identity, as they can market them to a specific audience. This is also why they like sequels and franchises so much — a string of movies all based around the same brand are easy to market.
marketing:
- trailers
- adverts
- internet social media facebook twitter other
- banners
- adverts on buses, train stations and outside around us
film distribution:
- A studio or independent investor decides to purchase rights to the film.
- People are brought together to make the film (screenwriter, producer, director, cast, crew).
- The film is completed and sent to the studio.
- The studio makes a licensing agreement with a distribution company.
- The distribution company determines how many copies (prints) of the film to make.
- The distribution company shows the movie (screening) to prospective buyers representing the theaters.
- The buyers negotiate with the distribution company on which movies they wish to lease and the terms of the lease agreement.
- The prints are sent to the theaters a few days before the opening day.
- The theater shows the movie for a specified number of weeks (engagement).
- You buy a ticket and watch the movie.
- At the end of the engagement, the theater sends the print back to the distribution company and makes payment on the lease agreement.
Stages of Production
So that you can understand a little more about the filming process, here are the stages of production explained.
PRE-PRODUCTION
This is the stage in which all the planning for the project takes place. During pre-production, the production is broken down into individual scenes and all the locations, props, cast members, costumes, special effects and visual effects are identified. The script, if not already complete, is written at this stage. A detailed schedule is produced and arrangements are made for the necessary elements or people to be available to the film-makers at the appropriate times.
This is the stage in which all the planning for the project takes place. During pre-production, the production is broken down into individual scenes and all the locations, props, cast members, costumes, special effects and visual effects are identified. The script, if not already complete, is written at this stage. A detailed schedule is produced and arrangements are made for the necessary elements or people to be available to the film-makers at the appropriate times.
PRODUCTION
This is the stage at which all the filming is carried out. All scenes planned out in pre-production are filmed at the relevant locations. Each scene is filmed as many times as the director deems fit, to ensure the best quality scenes will be used to construct the film. This is where the strength of the pre-production work is put to the test. Great care must be taken to make sure that all the filming is done correctly and all necessary shots are taken, as it is sometimes difficult or impossible to go back and repeat certain events if the filming is incomplete when it comes to the post-production stage.
This is the stage at which all the filming is carried out. All scenes planned out in pre-production are filmed at the relevant locations. Each scene is filmed as many times as the director deems fit, to ensure the best quality scenes will be used to construct the film. This is where the strength of the pre-production work is put to the test. Great care must be taken to make sure that all the filming is done correctly and all necessary shots are taken, as it is sometimes difficult or impossible to go back and repeat certain events if the filming is incomplete when it comes to the post-production stage.
POST-PRODUCTION
This is the stage in which the film is assembled by the editor. The first job of the film editor is to build a rough cut taken from sequences (or scenes) based on individual "takes" (shots). The purpose of the rough cut is to select and order the best shots. The next step is to create a fine cut by getting all the shots to flow smoothly in a seamless story. Trimming - the process of shortening scenes by a few minutes, seconds, or even frames - is done during this phase. As well as the editing of footage, all music, graphics, menus etc are added in this stage. After the fine cut has been screened and approved by the director and producer, the picture is "locked," meaning no further changes are made.
This is the stage in which the film is assembled by the editor. The first job of the film editor is to build a rough cut taken from sequences (or scenes) based on individual "takes" (shots). The purpose of the rough cut is to select and order the best shots. The next step is to create a fine cut by getting all the shots to flow smoothly in a seamless story. Trimming - the process of shortening scenes by a few minutes, seconds, or even frames - is done during this phase. As well as the editing of footage, all music, graphics, menus etc are added in this stage. After the fine cut has been screened and approved by the director and producer, the picture is "locked," meaning no further changes are made.
Wednesday 2 October 2013
Planning our swede Paranormal activity
Swede Outline
We are planning to make a swede of the movie paranormal activity.We are putting a slight twist on the original movie as it is going to be set in university dorms.
First scene-Arber is disturbed while sleeping by Hana and Marleyah. They claim that all the chairs have been knocked down in the dorm.They then go to check out the chairs with Arber but nothing is wrong.
Second scene-Arber, Hana and Marleyah all go back to their dorms.The ghost then watches over Arber while he is sleeping then does the same to Hana and Marleyah. Hana and Marleyah then begin to hear noises.Later on in the scene Arber starts to hear the noises as well.
Third scene-Arber, Hana and Marleyah then plan to catch the ghost. Arber, Hana and Marleyah catch the ghost and then realise that the ghost was in actual fact their friend Mustafa playing a prank on them.
We are planning to make a swede of the movie paranormal activity.We are putting a slight twist on the original movie as it is going to be set in university dorms.
First scene-Arber is disturbed while sleeping by Hana and Marleyah. They claim that all the chairs have been knocked down in the dorm.They then go to check out the chairs with Arber but nothing is wrong.
Second scene-Arber, Hana and Marleyah all go back to their dorms.The ghost then watches over Arber while he is sleeping then does the same to Hana and Marleyah. Hana and Marleyah then begin to hear noises.Later on in the scene Arber starts to hear the noises as well.
Third scene-Arber, Hana and Marleyah then plan to catch the ghost. Arber, Hana and Marleyah catch the ghost and then realise that the ghost was in actual fact their friend Mustafa playing a prank on them.
Monday 30 September 2013
Production,Distribution,Marketing and Exhibition in the film industry
When creating a movie there are alot of steps involved.You must go through production,distribution,marketing and exhibition to create a successful movie that can be shown in cinemas.
Production
Distribution
In order for a movie to go from the editing house to the audience it is transferred onto a dvd where it is projected on the cinema screen. A few months later the film may come out on dvd's for the audience to buy but only if the film was successful. Sometimes people record the film in the cinema and put it onto illegal dvd's and then sell it for cheap prices and they keep all the profit and none of the money goes to the film maker or producer.
Distributors may decide to release a film on one week-end as opposed to another because a film may have a certain relevance to a particular time and distributors may want the film to be released as close to that time as possible. Another reason is that Distributors may know that a similar film is coming out at the same time and to reduce competition they may wait for a time where there is less competition so more money will be made from the movie.
Marketing
ways in which films are advertised and marketed:
Exhibition
Exhibition is how the audience view your film in which there are many ways to do so like:
The Film value chain- is the process of what happens to the releases after they have been screened.
Production
- The first stage is production this is where you first get the idea of for the film and you branch out from there.
- After the initial idea has been thought of, the idea needs to be expanded on and more details need to be thought of so there is a more definite plan of where the movie will go. At this point the film makers hsould have divided there film into 4 sections( The beginning,The middle,The climax and the resolution.)
- The next step is to storyboard the film out.This is so you know what you want your shots to look like and how they should be shot and any shooting techniques that you need to note down.
- The next step is to assemble a crew for the movie, people with skills to film a movie and give their opinion on how it will best come out using the different shooting modes and techniques.
- Auditions for castings have to take place in order for the right person to be found to play a character that has been created in the film.
- The next step is to find the perfect location for where the film can be shot.If you cant find the perfect location then a studio can be used and then you should "dress the scene" to make it look like the setting you require.
- The next step is to actually begin filming the movie.Movies do take a long time to feel so give yourself a realistic deadline for when it should be finished.
- Edit the movie to make it easier to follow shorter and make it have more interesting effects.
- Add sound effects and credits to make it more proffessional.
Distribution
In order for a movie to go from the editing house to the audience it is transferred onto a dvd where it is projected on the cinema screen. A few months later the film may come out on dvd's for the audience to buy but only if the film was successful. Sometimes people record the film in the cinema and put it onto illegal dvd's and then sell it for cheap prices and they keep all the profit and none of the money goes to the film maker or producer.
Distributors may decide to release a film on one week-end as opposed to another because a film may have a certain relevance to a particular time and distributors may want the film to be released as close to that time as possible. Another reason is that Distributors may know that a similar film is coming out at the same time and to reduce competition they may wait for a time where there is less competition so more money will be made from the movie.
Marketing
ways in which films are advertised and marketed:
- Trailers
- Chat shows
- Premiers of movies
- Bus advertisements
- Social media
- Happy Meals
Exhibition
Exhibition is how the audience view your film in which there are many ways to do so like:
- Movie theatres
- TV
- IPAD
- DVD
The Film value chain- is the process of what happens to the releases after they have been screened.
This weeks Film Releases
Over the last month alot of new films have been released.The odeon home page advertises all of the newly released films.
Films that have recently been released are;
Out of all the films listed above, most people in class said that they were going to watch "White house Down" and it stared well known american actors like Channing Tatum and jamie Foxx and had a story line that is quite relevant.Action films are proved to be one of the most popular genre of film so it is almost inevitable that most people would want to see that film.
Most people said that they weren't going to see the film "Filth" because it was a british film and they said that from previous experience they have learnt that british films are not the ones that interest them.
3D is a massive part of the film industry nowadays as for every £5.00 brought in by the film industry £1.00 is from 3D films.This is actually a very odd statistic considering none of the films released this week are 3D.This shows that 3D films have a massive price difference to normal films in order to make up for them not being in the cinema as regularly.Most people dont actually like 3D films as they make people feel "dizzy" and have claims of "not being 3D". 3D films are mostly for young children that want to go but a parent is needed which means that cineams are collecting twice the amount they would from just a teenager or someone able to go on their own.
Films that have recently been released are;
- White House Down
- Diana
- Thor-The dark world
- Runner Runner
- Filth
- Insidious 2
- Rush
Out of all the films listed above, most people in class said that they were going to watch "White house Down" and it stared well known american actors like Channing Tatum and jamie Foxx and had a story line that is quite relevant.Action films are proved to be one of the most popular genre of film so it is almost inevitable that most people would want to see that film.
Most people said that they weren't going to see the film "Filth" because it was a british film and they said that from previous experience they have learnt that british films are not the ones that interest them.
3D is a massive part of the film industry nowadays as for every £5.00 brought in by the film industry £1.00 is from 3D films.This is actually a very odd statistic considering none of the films released this week are 3D.This shows that 3D films have a massive price difference to normal films in order to make up for them not being in the cinema as regularly.Most people dont actually like 3D films as they make people feel "dizzy" and have claims of "not being 3D". 3D films are mostly for young children that want to go but a parent is needed which means that cineams are collecting twice the amount they would from just a teenager or someone able to go on their own.
Sunday 29 September 2013
Thursday 26 September 2013
Wednesday 25 September 2013
Discussion regarding this week's film releases .
Our discussion in class was focused on the films that are out in the cinema and we went on the Odeon website to analyse what was showing
10 facts about the film Industry
1)In 2012 43 titles were released in 3D.
2)A saturday night is the most popular time to go to the cinema, 24.1% of box office.
3)646 films were released in the UK in 2012, thats over 12 new titles per week.
4)In 2012 the most popular genre of film was action, 34.5% of box office.
5)About 40% of cinemas profit comes from refreshments.
6)Think like a man,The hunger games then The avengers were the most tweeted movies in 2012.
7)Bollywood Movies accounted for 1.1% of UK box office in 2012
8)Just 4% of all film viewing is at the cinema.
9)Going to the cinema is a shared experience with an average of 3 people per party
10)More than half of 15-24 year olds visit the cinema once a month.
2)A saturday night is the most popular time to go to the cinema, 24.1% of box office.
3)646 films were released in the UK in 2012, thats over 12 new titles per week.
4)In 2012 the most popular genre of film was action, 34.5% of box office.
5)About 40% of cinemas profit comes from refreshments.
6)Think like a man,The hunger games then The avengers were the most tweeted movies in 2012.
7)Bollywood Movies accounted for 1.1% of UK box office in 2012
8)Just 4% of all film viewing is at the cinema.
9)Going to the cinema is a shared experience with an average of 3 people per party
10)More than half of 15-24 year olds visit the cinema once a month.
10 Random facts about the film industry
- In 2012, 43 titles were released in 3D.
- 60% of 16 - 30 year olds believe film content should be free when accessed online.
- 'Stars of 2012' include: Robert Patttison, Kristen Stewart and Emily Blunt.
- Only 4% of all film viewing is at the cinema.
- 64% of cinema audiences are aged 7 - 34 years old.
- In 2012 only 4.4% of Horror films were popular.
- About 40% of cinema's profit comes from refreshment.
- 'Think like a man' was one of the most tweeted about films in 2012.
- The most pirated film of 2012 was 'Project X'.
- 646 Films were released in the UK in 2012.
10 facts about film industry
1. in 2012 43 tittles where released in 3D.
examples:
- prometheus
- life of pi
- men in black 3
- titanic 3D
2. in 2012 the box office made over £1 billion.
3. 29% aged 15-24-the audience to target
4. more then half of 15-24 year olds visit the cinema once a month
5. 646 films were released in the uk in 2012
- there is over 12 new tittles per week
6.saturday is most popular night, 24.1% of box office
- sunday 17.6%
- friday 16.4%
- weds 13.5%
- mon,tues,thurs about 9.4%
7. in 2012 over £300million spent on p&a- print and advertising by dil distributors.
8.about 40% of the cinemas profits come from refreshments
9. 3D accounts for just under £1 in every £5 spent on a cinema ticket
10. BBC inlayer had 6 million requests everyday in 2012- hugely popular
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